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Travel Marketeer: 2016 Rio Olympics Travel Marketing Season Begins
*+-Welcome to the Travel Marketeer, a weekly series where we examine data, insights, and ideas around marketing, creative testing, and ways travel brands can improve the online customer experience. In this week’s installment, we help travel marketers prepare to capture travel bookings related to the 2016 Rio Olympic Games. It may seem like the 2016 […]
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Robots vs. Humans: A Pizza Based Parable
*+-Recently I was reading a great post by David Siminoff, Founder of Shmoop, about An analysis of robot vs. human labor. David laid out a great analysis of “the war” between humans and robots, and the rational financial analysis for deploying the marginal robot instead of the marginal human.   While one interpretation of David’s […]