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Tuesday Ad Text Tips: Follow the Consumer Journey
Today’s Tuesday Ad Text Tip is: position your ad copy to speak to where searchers are on their consumer journey.   Searcher psychology is a popular term here at Boost, and as you may remember, it refers to putting yourself in the shoes of the searcher. For example, what kinds of terms or phrases would a […]
March 31, 2015 by Kate Coghlan | Ad Text Tips, Ads
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featured post
Learn More About Our Featured Product Updates // March 2015
The Product team at Boost is constantly working to improve the design and user experience of our platform to meet our awesome client’s needs. We’re excited to announce the latest frontend and backend product development updates. Here they are below:   March Highlights   Terminology Announcement We’ve re-named two features that are really the backbone […]
March 10, 2015 by Jeff Perkins | Boost Media
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