If you were going to write a PPC ad promoting the opportunity to run your own graphic design contest, how would you write your ad?
That was the question facing the BoostCTR writer who wrote the winning ad in the contest below. Take a look at both ads and see if you can pick the winner:
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In case you’re unfamiliar with 99designs.com, they provide graphic design services through contests. You pay a fee to host the contest. Graphic designers submit their designs. They are competing against each other to win the contest and collect the award fee.
Businesses who host the contests can then pick their favorite design from all those that have been submitted.
With that as background, make your decision and keep reading for the answer…
