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Posts Tagged ‘Job Applicants’

Win of the Week – 162% Increase in CTR for Secretary Test

Monday, October 10th, 2011

 

Imagine for a moment that you are a business owner who is hiring a new secretary. You want to make sure you’ve got a good secretary before you hire him (or her).

 

What kind of information would you like to know? Which ad would get your attention and earn your click? Make your decision, then scroll down to discover the answer.

 

PPC Ad #1

Ad #1 - Secretary Test
PPC Ad #2

Ad #2 - Secretary Test

 

In this case, (more…)