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Weekly PPC Update: Location is Everything Edition
*+-Location, location, location. If you’ve got a physical location – better yet a storefront – there are plenty of opportunities for you to take advantage of in the world of PPC. It’s a funny thing, actually. Pay-per-click advertising kind of started out as an advertising method for online retailers and other online-only businesses. But today, […]
May 22, 2015 by Tom Demers | Weekly PPC Update
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Robots vs. Humans: A Pizza Based Parable
*+-Recently I was reading a great post by David Siminoff, Founder of Shmoop, about An analysis of robot vs. human labor. David laid out a great analysis of “the war” between humans and robots, and the rational financial analysis for deploying the marginal robot instead of the marginal human.   While one interpretation of David’s […]