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YouTube Mobile App Marketing
Marketers have historically been concerned with driving mobile app downloads. However, users’ devices have become so super-saturated with apps, one in four installed mobile apps are never used. It’s time to come up with better strategies for engaging the right users and keeping them interested.   It’s well-worth considering YouTube as part of your mobile […]
August 25, 2016 by Karen Amundson | Mobile, Video
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Boost Media Offers Only Creative Optimization Marketplace to Support Google’s Expanded Text Ads
In preparation for Google’s October 26th deadline, Boost launches expanded text ads for customers across all devices San Francisco – August 4, 2016 – Boost Media, the leader in creative optimization marketing technology, today announced that it has become the industry’s only marketplace to offer full writing and testing support for Google’s expanded text ads […]
August 4, 2016 by Sarah Burns | Ads, Boost Media